01 · Rankings
Where you come up in Google.
We check the keywords that matter to you every week, on desktop and mobile, so you see what moved.
500 keywords, sharedDesktop + mobileHistory keeps growing
Pro · $88 a month · up to 5 sites
The audit tells you what’s wrong. Pro tells you whether you’re winning.
We track your rankings and AI answers every week, check your key pages every day, and run the full audit every month. Every ranking and AI answer in your dashboard is measured, never guessed.
Five things Pro does for you.
The free audit shows where your site stands today. These five features show what’s changing, and how you compare.
02 · Presence
Whether AI mentions you.
Every week we put your customers’ questions to ChatGPT, Claude, Gemini, and Perplexity through the API each company offers developers, and we check Google's AI Overviews too. You can read every answer we got back and see who got named, though the apps can answer a customer differently.
50 questions, sharedFour assistants + AI OverviewsEvery answer kept
03 · Protection
A daily check, and an email when a page breaks.
We check your homepage and up to 25 key pages once a day. If one stops loading or is suddenly hidden from search engines, we send an email to alert you.
Homepage + 25 pagesEight checks, dailyNo alert unless something is new
04 · Progress
What changed since last month.
We re-run the full audit every month, and each report lists what you fixed, what’s new and what’s still open. Every finding comes with the fix — do it yourself, or forward it on.
1,000 pages per siteOne email a month
05 · Competitors
What the pages above you do differently.
Choose a keyword you track, and we compare your page with up to three of the pages competing for it. Every gap comes back as a fix, not a scoreboard.
100 analyses a month per siteSaved while subscribed
How a month with Pro goes.
- Day one
Your first full audit
We audit up to 1,000 pages and email you the report within a day. Every later change is measured from here.
- Every day
Key pages checked
We check that each key page still loads and Google can still see it. If one fails, you get an email that day.
- Every week
Rankings and AI
We check where you rank and put your questions to the AI assistants, once a week.
- Every Monday
Your summary email
It lists anything still open and for how long. When nothing is, it names the day of the last daily check, the pages it read and the checks it ran.
- Every month
The audit runs again
The new report shows what you fixed, what’s new and what’s still open.
What Pro measures, and where it stops.
Pro reads your site, Google’s results and what AI answers say. Here is what sits outside that.
We won’t guess your traffic
Traffic estimates look precise, but they are still guesses. Connect Google Analytics, and you see your real visits instead.
We won’t promise a place in Google
Nobody outside Google knows how it ranks sites. Anyone who promises rankings is making a promise they can’t keep.
Links from other sites are outside what we read
They live on other people’s sites, not yours.
We’re not an uptime monitor
We check your key pages once a day. If you need an alert the minute your site goes down, an uptime monitoring service does that, and good ones are inexpensive.
Pro
The full picture$88/month
- Up to 5 websites
- 500 keywords tracked weekly across up to 5 sites, desktop and mobile
- 100 keyword research lookups a month, shared across your sites
- 50 AI questions, shared across your sites, asked every week
- Key pages checked daily, with an email when one breaks
- 100 competitor page analyses a month per site
- The full audit every month, for every site
Cancel any time, or pause for up to 3 months. Your first charge is refundable within 7 days.
Need more? Add it on.
- $10/moEach extra website
- $25/mo250 more keywords
- $10/mo10 more AI questions
- $20/moEditor seat for a colleague
If you only have one site, Essentials covers rankings, AI answers and the monthly audit for $25 a month.
Fair questions about Pro.
Why pay for Pro when the audit is free?
The free audit shows where your site stands today. Pro keeps measuring, for up to 5 sites: your Google rankings and what AI assistants say about you every week, and the full audit every month with what changed. It also checks your key pages once a day and emails you if one breaks, lets you compare your pages with your competitors’, and includes keyword research.
Can I pause instead of cancelling?
Yes. You can pause a site for up to three months, and you keep everything we’ve collected. Our billing help explains what pausing does to your bill and your checks.
What if I have more than one website?
Pro covers up to 5 sites on one bill and one dashboard. Each extra site is $10 a month. Keywords and AI questions are shared, so you decide how to split them.
What if I change my mind?
You can cancel at any time. Your first charge is refundable within 7 days of that charge: cancelling inside those 7 days refunds it in full and ends the subscription that day. After that, Pro keeps running until the end of the month you’ve paid for. Our refund policy has the details.