Free Website Audit
$0
- Your whole site, up to 250 pages
- Your score and every fix, in the order worth doing
- Emailed to you — no account, no card
SEO & AI Visibility, Checked Daily
Know Where You Actually Stand.
SiteCandor checks your website, your Google rankings, and what AI says about you — every day, in plain English, with no scare tactics. Start with a free audit of your whole site — emailed to you.
Start with the Free Website Audit
What we sell
Two Products. One Purpose. Getting You Found.
The free website audit reads up to 250 pages of your site and names every fix worth making, in the order worth doing. Pro answers what your own site cannot: where you land in Google, whether AI assistants name you or a competitor, and how your page compares with the top results for your keywords — with the full audit again every month.
Free Website Audit
$0
Your whole site, up to 250 pages — your score, every fix in the order worth doing, and what’s already working, emailed to you.
Pro
$88/mo
Your keyword rankings, AI mentions, daily page alerts, competitor analysis, keyword research, and a full site audit every month.
4 Issues. Not 47.
Most audit tools inflate every nitpick into a “critical error” to scare you into upgrading. We won’t. SiteCandor tells you the handful of things that actually matter, in words you don’t need a marketing degree to understand — and tells you plainly when something’s already good.
Pro · $88/mo
Pro: Google Rank Tracking, AI Mentions, and a Full Site Audit Every Month.
Every day we look up where you rank in Google Search for the keywords you pick, and write to you when one moves. Every week we put the questions your customers ask to five places where people get AI answers — ChatGPT, Claude, Gemini, and Perplexity asked directly, plus Google's AI Overviews read from the search results — and show you the answers word for word. Once a day we check your key pages, and we alert you the moment we notice something wrong. And once a month we run the full audit again and show you what changed.
Rankings — where you come up in Google’s results
You pick the searches that matter to your business — “emergency plumber tacoma” — and every day we look up where your site comes in Google's results for each one. Your dashboard opens on a 7-day average, because a position that wobbles three places overnight has not really moved — and the raw daily numbers are one tap away when you want them.
Presence — when someone asks AI for a recommendation
Every week we put the questions your customers ask — “who is the best plumber in Tacoma” — to five places where people get AI answers. We ask ChatGPT, Claude, Gemini, and Perplexity directly. The one we cannot ask is Google's AI Overviews — the AI answer Google writes above its own search results — so we run your question as a Google search and read what it says. We record whether your business came up. Most businesses start at zero. The point is knowing — and seeing who gets named instead. We never make an answer up: you read what the assistant actually said, word for word.
Protection — a daily check that emails you when something breaks
Software we call the canary checks your key pages once a day. If one stops loading, or quietly starts telling search engines to skip it, you get a single email: what changed, what it costs you, and the likeliest cause. It reaches you while the fix is still easy.
Progress — what changed on your site since last month
Every month we run the full audit again and show you what changed since last time — what you fixed, what appeared, and what is still outstanding. You get the list itself, not a number, so you can see exactly what moved.
Competitors — what you can learn from them
You pick one of your tracked keywords, and we show you its top results. Pick up to three and we read them beside your page, measured the same way on the same search. Where one of them is ahead, you see it as a fix you can make, not a scoreboard. You get 100 analyses a month, and each one is saved for as long as you're subscribed.
We won’t promise you rankings. We’ll tell you the truth about them, every day.
See What Pro IncludesFrom a Real Report · Demo Site
What the Free Website Audit's Report Actually Looks Like
This is what one finding looks like: the problem in plain words, why it matters, and the fix written out. Do it yourself in a few minutes, or send it to whoever looks after your site.
The free website audit
How the Free Website Audit Works.
Paste your web address
Your home page is fine — we read the rest of the site from there.
Tell us where to send it
Your email. No account, no card, nothing to install.
Read it in plain English
It lands in your inbox when we have read the site — yours to keep.
What we check
51 Checks. One Honest Score.
The free website audit runs every one of them across your whole site, and every finding arrives in plain English: what is wrong, why it matters, and how to fix it.
Can Google find you?
Search engines send crawlers to read your pages, then index what they find. Only an indexed page can appear in search results. We check that crawlers can reach yours, that nothing is blocking them, and that your old web addresses still land on the right page instead of dead-ending.
Do your titles say what you sell?
Every page has a title and a summary line that show up in search results before anyone clicks. We check that yours exist, that no two pages share one, and that they say what you actually sell.
Does the page read like a document, or a pile of text?
Headings are the skeleton of a page. We check that yours run in order and describe what sits under them, so a visitor can skim the page and a search engine can tell what it is about.
Does it answer what buyers ask?
We read the page the way a buyer does. It should answer what the work costs, how it goes, and why you can be trusted — the questions people type at 11 pm, before they call anyone.
Do your links go somewhere?
We click every link on your site and flag the ones that hit a dead end. We also find your orphan pages — pages nothing links to. Customers can't find them, and Google treats them as an afterthought.
Can AI actually read your website?
When someone asks AI for a plumber, a dentist, or a shop nearby, it often searches the web for the answer. Many sites block that reading by default. We check whether AI can reach your site and whether your content is worth quoting.
That's six of the twelve. The rest cover how your business details are written for machines, your images, speed and security, your address and area, the words in your web addresses, and the old SEO tricks that now count against you.
Pricing
Start With the Free Website Audit, or Get Everything With Pro.
Pro
$88 /month
- Your Google rankings, checked every day
- What AI says about you, asked every week
- Your page beside the top results for your keywords — 100 competitor page analyses a month
- The full audit again every month — and we write to you when something breaks
Side by side
What Each Tier Includes, Side by Side
Free Website Audit
- Pages read
- Up to 250
- Checks run
- All 51
- When it runs
- Once
- Where you rank in Google
- —
- Keyword recommendations — the keywords worth tracking
- —
- Keyword research — how often a phrase is searched
- —
- What AI assistants say when asked about you
- —
- Competitor page analyses
- —
- Your key pages checked once a day
- —
- What changed since last month
- —
- If you change your mind
- It's free
Pro
- Pages read
- Up to 250, every month
- Checks run
- All 51, every month
- When it runs
- Every month, on its own
- Where you rank in Google
- 50 keywords you pick, daily
- Keyword recommendations — the keywords worth tracking
- Suggested for each site
- Keyword research — how often a phrase is searched
- 100 lookups a month
- What AI assistants say when asked about you
- All five, every week
- Competitor page analyses
- 100 a month
- Your key pages checked once a day
- Once a day
- What changed since last month
- Every month
- If you change your mind
- Cancel anytime, or pause 3 months
Questions
Fair Questions About SiteCandor, Answered Straight
Is the Free Website Audit Actually Free, and What Happens to My Email?
Yes, it is free, and yes, it needs your email address — that is where the report goes. Nothing is charged and no card is asked for. Your address gets your report and a few follow-up emails about what it found — unsubscribing is one click and permanent, and your report stays yours. We never sell or share it.
How Is This Different From the Other Free Website Checkers?
We write for business owners, not marketers — every finding is a plain sentence rather than an acronym, and the things you are already doing right are named alongside the things that need work.
What Does the AI-readiness Check Actually Verify?
Two different things, and the difference is what you pay for. The free website audit reads your own site: whether the automated readers that AI tools send out are allowed in, whether your business details are published in the form machines read, and whether your answers are written so an assistant could quote them. It never asks an assistant anything, so it cannot tell you whether ChatGPT mentions you. That question is Pro's job — every week we put your customers' questions to five places where people get AI answers (ChatGPT, Claude, Gemini, and Perplexity asked directly, plus Google's AI Overviews read from the search results) and show you the answers word for word.
What Does the Free Website Audit Include?
We read up to 250 pages of your site and tell you: which links lead nowhere, which pages repeat each other, where the headings are wrong, a score for every page, and a 10-step plan in the order worth doing. We also write out your hours, prices and location the way search engines want them — a few lines to paste in once, or to send to whoever looks after your site. It arrives by email.
Why Subscribe When the Audit Is Free?
The free audit tells you where your site stands today. Most sites do not stay put: pages get edited, software gets updated, someone ships a change on a Friday, and Google moves the goalposts on its own. Pro runs that same full audit — the same 250 pages, read the same way — every month on its own, shows what changed since last time, and adds daily page alerts, your keyword rankings, AI mentions, competitor analysis, and keyword research and recommendations.
What Does the Canary Actually Check?
The canary is software, not a person, and it checks your most important pages once a day, at the same time. It looks for the handful of changes that quietly cost you customers: a page that starts telling search engines to leave it out of results, a page that stops loading, a title that changed without anyone meaning to, the loss of either small file search engines depend on — the one that lists your pages, or the one that says what their software may read — and the security certificate (the padlock in the address bar) running out. When it finds one, you get an email saying what it saw, what that costs you, and the likeliest cause. When there is nothing to report, it does not write.
Run an Honest Audit of Your Own Site
Costs nothing, and the report comes to your inbox. Put your web address in and we’ll take you up to the form to ask where to send it.